CloudMade
Catapult App Privacy Policy

Thank you for participating in the Catapult application beta-testing.
CloudMade, experts in the design, development, and delivery of artificial intelligence-based solutions for the automotive industry, is managing this program.

CloudMade is working on creating better intelligent software systems to make the driving experience more efficient and user-friendly by applying machine learning and artificial intelligence. Catapult uses the latest CloudMade technology, and we need your help to evaluate it in a real-world scenario.

Since machine learning systems are data-driven, the application (App) needs to collect some of your data to personalize your experience. By installing Catapult, you are confirming your participation in the beta-testing program with CloudMade and agreeing to the terms and conditions regarding this data collection.

In this document, we describe the information we collect and how it is used and shared. By “we” or “us,” we mean our company, CloudMade Limited, and its subsidiaries and associates (the CloudMade Group), and by “you,” we refer to the users of our products and services. We take our responsibility seriously to protect the privacy of your information per this policy.

General Statement

CloudMade acts as a data processor and data controller and will ensure the collected data is fully managed and protected in accordance with EU GDPR regulations.

All data collected by the application will be stored and maintained in CloudMade’s cloud systems. Storage, processing, and use of the data, including data analysis made by CloudMade’s staff in Europe and outside the EEA zone, will be compliant with the appropriate GDPR security requirements. CloudMade may also use anonymized processed data for the demonstration of its services.

Beta-Testing Procedure and How CloudMade Collects Your Data

To participate in the beta-testing program, you need to download and install the Catapult application on your personal mobile device. With the app installed, you will be able to use your personal device, as usual, performing your daily routines and commuting using your vehicle or any other transportation as you usually would in your everyday life, without any instructions, obligations, or assignments from CloudMade.

The smartphone application (“App”) and our cloud platform enable our services (“Services”). The Services require us to collect some of your data to facilitate personalized and intelligent user experiences. In general, we use two classes of data, and you will need to grant the necessary permissions after the installation:

A. Data collected by the mobile application and stored in the cloud; and
B. Data used by the application locally on the device without storing it in the cloud.

A. Data collected by the mobile application and stored in the cloud:

  • User email and account information provided by the user
  • Movement data (GPS Location, GPS speed and Activity types such as walking or driving)
  • App Usage analytics

B. Data used by the application locally on the device without storing it in the cloud

Personal calendar information (this is optional and needs to be enabled manually by the user)

The beta-testing program will last up to two months. At the end of the program, you will be asked for a quick interview with a CloudMade employee to share your experiences in using the app.

If you need more information, please email us – catapultapp@cloudmade.com

How do we use the Collected Data?

The data that we collect will help us provide you with valuable predictions and information about upcoming trips and help you to plan those trips. The information will help enhance your overall driving experience and will also improve vehicle performance.

  • CloudMade will use your data to validate your use of the app and improve our servicer
  • CloudMade will demonstrate predictions, trips, and general statistics insights from the data, which we’ve collected via the CloudMade App during a customer demo. All demonstration processes will be on pseudo-anonymized data sets, and CloudMade will not share your personal information during these sessions (emails, phones, names, etc.)
  • CloudMade’s Data Science Team will use your data for building smart artificial intelligence algorithms

1. Movement data
The app uses your smartphone’s location services (GPS) to record its location as you move. Knowing the location helps us provide you with predictive navigation. For example, we collect your destinations to predict where you would like to go next time. Using this information, we provide you with traffic insights before your departure. These insights help you save time, fuel and avoid gridlock.

2. App usage analytics
We analyze how you use the CloudMade app and use this information to improve your experiences with our products. Having detailed usage analytics allows us to resolve any issues that might occur while using CloudMade products.

3. Personal calendar
CloudMade will not send Calendar events to our servers; therefore, our servers will not store calendar events. Calendar events are processed inside the mobile application in case the user has granted access to them. This permission enables additional functionality on the iOS version of the app. If you affirmatively respond to the request from the app to allow access to your calendar, the app will connect to your personal calendar to analyze your calendar events and assist you with the optimal departure time before your journey. Having access to your personal calendar information allows the application to be more intelligent and cover your navigation needs even in irregular or occasional circumstances. In cases where the conference dialer information is available in the calendar, we also assist you by providing the means for a quick conference call dial-up.

If you need more information, please email us – catapultapp@cloudmade.com

How Do We Process the Data?

Collected data is processed in the CloudMade environment in automated and semiautomated ways, which include:

A. Use of the automated machine learning software to create personal profiles of the drivers to provide personalized and intelligent services to the user.

B. Use of the automated pre-processing of the raw data for further analysis by the data analytics team to gain valuable insights about the application usage and further improve our services.

By participating in this beta-testing program, you agree that CloudMade may collect, assess, and use your anonymized car information. You are not entering into any other obligations with CloudMade.

Your personal data – in this case, your car’s or smartphone’s GPS data will not be passed on to any third parties and will not be used for any purpose other than mentioned in this document.

CloudMade will retain your name and email address to communicate through the progress of the project and gather your feedback on the Catapult mobile application usage. We will not use this personal data for any other purpose.

If you have any questions about the use of your data or information being used as set out in this notice, or if you wish to cancel your participation or have any of your data removed, please contact us at catapultapp@cloudmade.com.